Selling boats is one of the most difficult professions out there and this is why… boat broker training should be a requirement for every company out there. As a boat broker, you are exercising the profession of selling which is unfortunately not very well perceived by the general public. A survey conducted in 2010 by …
Boat Broker Training: Discover The Top 5 Mistakes In Boat Sales Read More »
Perhaps The 1 Thing You Need To Become A Successful Yacht Broker… You need to master your body language. Case in point: — November 2013, Las Vegas Executive Airport — I was working for Boeing to showcase some of their planes to potential clients. While standing in front of a private Boeing 737 (the nicest …
12 Body Language Secrets To Become A Successful Yacht Broker Read More »
So, you want to sell more boats by improving your boat broker negotiation skills? If so, here’s my list of 20 negotiation tips! But first, have you read Part 1 of this series? What Every Broker Should Know About Negotiation (Part 1) If you haven’t yet, then I recommend you start there first (just hit …
A Few Years Ago When I Was A Boat Broker… … a prospect came to my office and started talking to me about a new local company called NorthPacificYachts, started by a young 24-year-old. This customer kept going on and on about how amazing the boats were, how he wanted one and they had a much better …
“We better pay attention to our future because that is where we are going to spend the rest of our lives.” — Anonymous I received great feedback from my previous blog post on the future of boating (if you haven’t read it yet, do so before reading this!). In this new post (Part II), we’ll start by reviewing …
The Future of Boating: The Shocking Truth Of What’s To Come (Part II) Read More »
“Sew one button, doesn’t make u a tailor; cook one meal, doesn’t make u a chef; but f* one horse and u r a horsef*er for all of history…” — Elon Musk. I had the chance to see him at the Monaco F1 Grand Prix last year. This guy is absolutely fascinating. Let me share …
A Boat Sales & Marketing Lesson From Billionaire Elon Musk Read More »
It was a beautiful Friday afternoon at the end of January 2005. The sun was shining, just like the other 350 days of the year in Sydney, Australia. But there I was walking home with a strong sense of discouragement and disappointment. You see, I had just been fired as a waiter for the second time in …
Want More Powerful Boat Sales Tools & Tips You Can Use To Sell More Boats? Your role as a broker is to implement the most efficient systems to automate your business and increase your sales performance. And technology has never before made our job so simple. For this reason, it’s a wonderful time to be …
He Suddenly Interrupted Me And Asked: “And how much does it cost for the package?” I was so nervous. It was the first time I was charging a client for a project at this price. I swallowed my saliva, took a deep brief breath and said with a not so confident voice: “Euuh, Two thousand dollars”. He …
What Every Boat Broker Should Know About Negotiation (Part 1) Read More »
Raise your hand if you know of some boating companies that have faced severe difficulties, went bankrupt or restructured in the last few years — thanks, you can now put your hand down. You can also prepare yourself to see many more in the next few years! How do I know? I am not saying …
The Future Of Boating Won’t Be Smooth Sailing (Part I) Read More »
